Archive for November, 2010

Need More Client Referrals? Try This Tactic.

New clients often tell me that they are not getting enough referrals. They are usually reaching out, connecting with partners, and asking people who were happy with their services to refer others to them. Some even send out letters asking for referrals with incentives for bringing new clients to them. They feel that they have done everything they could possibly do to get referrals, but it isn’t working.

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120 Registrants! Go NAWBO!

I had such a fun time on Thursday at the National Association of Women Business Owners Greater Philadelphia event at TV station WHYY. We had over 120 registrants at this terrific event.

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Philadelphia Marketing Expert Predicts Upcoming 2011 Trends for Solo Professionals and Small Business Owners

Business and marketing expert shares what’s hot for the new year

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Creating and Refining your Elevator Pitch

An elevator pitch (also called an elevator speech), is a short (less than 30 seconds) explanation that tells a prospective client who you are, why you matter, and what you can do for them. You will use this every time someone asks what you do.

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8 Secrets of Successful Speakers

Get Referred and Recommended While Adding to Your Bottom Line

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