Business relationships mirror personal relationships. You become friendly with people you share interests with. You begin to know a person better as the relationship grows. If you LIKE and TRUST that person, the relationship will continue and deepen. If you grow to dislike or distrust that person, the relationship will usually sour and deteriorate. In your business and personal life, the growth and deterioration of relationships are based on the same 3 elements.

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It’s essential for every business to have its own website. But a website that actually gets clients is not a simple as it seems.

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Your marketing should drive traffic (website visitors, people) to your website so that they can sign up for your list. Your list will allow you to leverage the “Know, Like and Trust Factor.”

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There has been a lot of buzz lately about link shorteners and email delivery rates. If you send out an ezine, newsletter or email blasts be aware that several link shorteners have been blacklisted as spam

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A successful business is the result of small actions taken daily. One step needed to create a successful business is a list of ideal clients to market to. This week I am talking about how to create a list that gets clients.

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There are two sides to pricing. The first is deciding HOW MUCH you should charge, the second is deciding what pricing strategies you will use to help your products and services sell. Today I am writing about HOW MUCH to charge.

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