Clients Want Experts
One great strategy for ATTRACTING clients to you is to establish yourself as an expert in your niche.
One great strategy for ATTRACTING clients to you is to establish yourself as an expert in your niche.
As a small business owner, trying to do everything yourself is a disaster! Since I realized last week that I needed to get more help to launch the JJS Coaching Members Only site, I thought it would be a good time to talk about how you can’t do it all alone.
Social Proof (AKA Testimonials), help attract clients to you. When potential clients see, hear or read the results your clients are achieving with your products and services it becomes easier for them to buy.
You need copy that is compelling in order to PULL clients to you. Here are a few simple guidelines to help you motivate potential clients in to your sales and marketing funnel.
Giving is a great way to attract clients. Everyone wants to work with people they like. Giving will help you build your “Like” factor.
Every time I lead an in person workshop or bootcamp and I get to Marketing Metrics, I see the whole room’s eyes glaze over. Marketing Metrics is one of those topics that people just HATE. But Metrics are VERY important. I show my clients how to implement simple and easy systems that let them know what marketing is getting clients, and what is not. As soon as I make it easy, everyone gets excited! With good metrics, you can actually forecast how many new clients you will get as a result of your efforts.